Sunday, December 23, 2012

THE NEW 2012 CHRISTMAS CARD IS REVEALED

The 2012 Annual Family and Friends Christmas Card has gone out in the mail and it has been opened by all my family and friends.  I'm not so sure of the response this year since some have even failed to mention it to me that they even received it.  No problems with that.  I'm glad to have gotten it done and completed on time.

Here is the scoop on this years design.  I was toying around with a couple of designs this year.  One was a pop-up with a winter scene and a window as if you were looking out your window to the snow and landscape outside.  I wasn't sure about this design since I had done a pop-up way back while I was in college and I didn't want to repeat myself.  I drew a couple of pictures and even made a few mock prototypes to see how the design would look.  But in the end I felt that I did not have the energy or time  to work out the logistics to be ready for Christmas.  I was trying to take on too big of a project and I am glad now that I realized this and made the change before I got in too deep.

My second choice was a sketch of a cartoon character I have created years back called 'WIGGI'.  I love him and would love to play around with him and I thought he would make a good come back this year but that too was not quite right.  I was hurting for a idea to come to me and decided to get out some of my Christmas ideas and sketches to get in the holiday spirit. Basically, I thought that some of my designs might spark some light bulbs going off in my mind.   I became smitten with a drawing that I had done years ago, back in 1988!  I never used the drawing because of the size and format of it.  It was in a long rectangle and I was thinking of how I could get it to fit a card format.  Needless to say, I kept going back to this drawing and asking myself, "how can I turn this idea into a card?'  Well one day, a few weeks ago, it hit me like a spark and then a mini MIND GIGGLE!  I thought, "I can put it into a regular envelope and make the card a really long rectangle.  I never thought to design a card that was so long and narrow.  I guess I thought it wouldn't look right, but I knew this was the perfect format for the design that I was so in love with.  BINGO.  That is how I came up with this years design.

After printing out a mockup of the design, I decided to do the drawing in a different color than the black line drawing that it was created in just to add some festive appeal to it. I thought a wine color would look really pretty and print the drawing on an ivory card stock.  I knew it was going to be a long rectangle and I thought I could add a colored card stock underneath the ivory and cut the top part shorter to reveal the color underneath it.  I also, got a Christmas punch and punched out the corners to add a little extra bit of a 'sneak peek' to reveal more of the wine color below.  I made a couple of mockups and I was going to add a 'jute' cord so it could be hung anywhere, but in the end I decided to leave it be. One day, I was in a dollar store and found some lovely ivory colored envelopes that were the perfect size. It was as if they were there just waiting for me.  They were in a spot that I would normally not have even looked at.  "Could it be?" I thought as bent down and I snatched them up off the shelf.  And they were only... one dollar for 25! Could things get any better? I'm on easy street.   I quickly purchased them and brought them home to see if they were the right color.  They were great. They were so pretty. I was on a roll.  The color was perfect and they had an expensive feel to them.  I knew I was moving in the perfect direction.  All the planets were aligning and I was smooth sailing. Life was easy... But then, and with a big thud everything came to a halt.  Where was I going to put the message on the front and what was it going to say?

 I struggled for days with the sentiment writing on the front and inside.  I wanted to play around with the vintage look of the drawing and then add something funny inside.  I thought the surprise inside would be fun and maybe unexpected.  I only had a little space to put the type, so the wording had to be short and to the point.  No fooling around.  I had to say what I wanted to in as few short words as I could but I came to a stand still. I couldn't move in any direction.  I was stuck. What to do?  Days were going by and no closer to a idea.  Would I get the cards done on time?  I was so getting anxious and worried.  How could it be?  Everything was going so great.  UGGHHH!!!  My mind hit a blank.  An emptiness.  Nothing. Nada.  I thought I was surely out of ideas.  Who was I kidding?   I was creatively 'toast'.  But then... just when I thought my card design was to be scraped and never see the light of day, the idea flowed out from my pen.  This process took a couple of incubating days and when I just let my mind 'relax', the idea came to me.  I was saved.  I was rescued from the creative wall that was staring me down while being so relentless.   I took a breath and knew that I narrowly escaped the doom of an idea that was a 'flop'. a 'failure', a 'trash can' wonder.  The tide turned and out of the 'fog' and 'storm' was an idea that I was proud of and something I felt was exactly how I imagined it and wanted it to be.  "Christmas, I thought, is here!"






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